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The range
How we put Honoson together
A supply cupboard is judged on one thing: whether the item is there when you reach for it. So we make for the reach, not for the shelf edge, and we count what goes in the box.
We make shelves, not statement pieces
We make ordinary Honoson items across seventeen shelves, and we go deliberately broad rather than deep. A school needs badge reels and glue sticks and safety scissors in the same week, and a workshop needs sanding sticks, hex keys and cable ties on the same afternoon. We would rather have all of that than one beautiful thing.
We do not pretend any of it is an heirloom. The test we set a line is duller and harder than that: does somebody reorder it.
We lead with the count, because the count is the decision
We put how many are in the box first on every Honoson page we publish. It is the first fact on a card, we put it in the name, and it decides where we file the product on a department page.
The reason is arithmetic. A pack of 200 pencils at fifteen dollars and a pack of 24 at nine are not comparable until you divide, so we do the division on the page and print the figure per piece next to the price.
We copy our specifications from nobody
We print what a pack contains, what we make it from and how big it is, and we leave the row out where we have not confirmed it. We keep no house average standing in for a missing measurement, and we let no adjective do the work a number should do.
It makes some of our pages shorter than the competition. It also means you can trust the numbers we do print.
We sort our seventeen shelves by the job
What we make crosses twenty-seven separate product categories as they are filed elsewhere, which is a good way to lose a customer. So we organise our departments by what somebody is actually shopping for: we put a Christmas party favour on the seasonal shelf, a cookie box bought to give in gift packaging, a tagging gun at the shop counter.
Where a line genuinely belongs on no one shelf, we put it in More Supplies rather than force it somewhere tidy.
We date our prices, and we say where
We date every price, once, on our editorial policy page rather than stamped across every screen. When we cannot get a line to you we take it off the shelf until we can, so the worst you will find here is an empty peg and never a stale number.
That is our whole policy, and it is why the number we show you is worth reading.
